Virgin Media O2 Bets on ‘Experiential Retail’ With New Westfield White City Flagship
Virgin Media O2 is pivoting away from traditional telco retail with a new 3,860 sq ft ‘discovery’ hub at Westfield London, integrating VR, gaming, and social.
Virgin Media O2 is pivoting away from traditional telco retail with a new 3,860 sq ft ‘discovery’ hub at Westfield London, integrating VR, gaming, and social.